1.0ISTE Grouphttps://www.istegroup.com/frMarcio Marimhttps://www.istegroup.com/fr/profile/marcio-marim/New Technologies and Branding - ISTE Grouprich600338<blockquote class="wp-embedded-content" data-secret="4KJnn75cQt"><a href="https://www.istegroup.com/fr/book/new-technologies-and-branding/">New Technologies and Branding</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.istegroup.com/fr/book/new-technologies-and-branding/embed/#?secret=4KJnn75cQt" width="600" height="338" title="« New Technologies and Branding » — ISTE Group" data-secret="4KJnn75cQt" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script>
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https://www.istegroup.com/wp-content/uploads/2018/11/doc_cover_12-1-18-12-26-29.jpg9541500In this changing environment, new technologies and manipulation techniques are rendering our defense schemes obsolete. No brand is immune from opposition. Through means of reflections, case studies and theoretical panoramas, this book is a valuable guide for brand leaders on how to keep their brand in motion. This book discusses techniques in order to understand, […]