{"id":61657,"date":"2025-10-03T11:30:25","date_gmt":"2025-10-03T10:30:25","guid":{"rendered":"https:\/\/www.istegroup.com\/?post_type=product&#038;p=61657"},"modified":"2026-02-23T10:34:09","modified_gmt":"2026-02-23T10:34:09","slug":"communication-vegetale-emergente-dans-les-societes-contemporaines","status":"publish","type":"product","link":"https:\/\/www.istegroup.com\/en\/produit\/communication-vegetale-emergente-dans-les-societes-contemporaines\/","title":{"rendered":"Communication v\u00e9g\u00e9tale \u00e9mergente dans les soci\u00e9t\u00e9s contemporaines"},"content":{"rendered":"<p>La biodiversit\u00e9 s\u2019effondre. Repenser les reconfigurations des rapports entre les soci\u00e9t\u00e9s contemporaines et le monde vivant devient une n\u00e9cessit\u00e9. D\u2019autant plus que les appels au changement sont encore r\u00e9guli\u00e8rement minor\u00e9s, voire disqualifi\u00e9s dans l\u2019espace public. La protection des milieux naturels et de leurs habitants, humains comme non-humains, demeure trop souvent subordonn\u00e9e \u00e0 des enjeux \u00e9conomiques jug\u00e9s sup\u00e9rieurs. Le monde v\u00e9g\u00e9tal occupe une place singuli\u00e8re, encore peu mise en lumi\u00e8re, tant les enjeux associ\u00e9s sont multiples.<\/p>\n<p><em>Communication v\u00e9g\u00e9tale \u00e9mergente dans les soci\u00e9t\u00e9s contemporaines<\/em> ouvre plusieurs pistes de r\u00e9flexion, par le prisme de la communication, pour mieux comprendre les relations que nos soci\u00e9t\u00e9s entretiennent avec le monde v\u00e9g\u00e9tal. Ambivalences des repr\u00e9sentations du tourisme vert, des for\u00eats, m\u00e9diations patrimoniales du monde v\u00e9g\u00e9tal, rencontres avec des plantes embl\u00e9matiques, ou encore compr\u00e9hension des ressorts de la communication v\u00e9g\u00e9tale et de la fa\u00e7on dont elle peut \u00e9clairer nos propres syst\u00e8mes de communication : cet ouvrage collectif se veut une invitation \u00e0 un d\u00e9placement du regard au-del\u00e0 \u2014 ou pardel\u00e0 \u2014 le monde des humains.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La biodiversit\u00e9 s\u2019effondre. Repenser les reconfigurations des rapports entre les soci\u00e9t\u00e9s contemporaines et le monde vivant devient une n\u00e9cessit\u00e9. D\u2019autant plus que les appels au changement sont encore r\u00e9guli\u00e8rement minor\u00e9s, voire disqualifi\u00e9s dans l\u2019espace public. La protection des milieux naturels et de leurs habitants, humains comme non-humains, demeure trop souvent subordonn\u00e9e \u00e0 des enjeux \u00e9conomiques [&hellip;]<\/p>\n","protected":false},"featured_media":61669,"template":"","meta":{"_acf_changed":false,"_links_to":"","_links_to_target":""},"product_brand":[],"product_cat":[684],"product_tag":[],"class_list":{"0":"post-61657","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-sciences-socit-et-nouvelles-technologies-188422468","8":"first","9":"instock","10":"shipping-taxable","11":"purchasable","12":"product-type-variable"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Communication v\u00e9g\u00e9tale \u00e9mergente dans les soci\u00e9t\u00e9s contemporaines - ISTE Group<\/title>\n<meta name=\"description\" content=\"Communication v\u00e9g\u00e9tale \u00e9mergente dans les soci\u00e9t\u00e9s contemporaines ouvre plusieurs pistes de r\u00e9flexion, par le prisme de la communication, pour mieux comprendre les relations que nos soci\u00e9t\u00e9s entretiennent avec le monde v\u00e9g\u00e9tal.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.istegroup.com\/produit\/communication-vegetale-emergente-dans-les-societes-contemporaines\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Communication v\u00e9g\u00e9tale \u00e9mergente dans les soci\u00e9t\u00e9s contemporaines - ISTE Group\" \/>\n<meta property=\"og:description\" content=\"Communication v\u00e9g\u00e9tale \u00e9mergente dans les soci\u00e9t\u00e9s contemporaines ouvre plusieurs pistes de r\u00e9flexion, par le prisme de la communication, pour mieux comprendre les relations que nos soci\u00e9t\u00e9s entretiennent avec le monde v\u00e9g\u00e9tal.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.istegroup.com\/produit\/communication-vegetale-emergente-dans-les-societes-contemporaines\/\" \/>\n<meta property=\"og:site_name\" content=\"ISTE Group\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-23T10:34:09+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.istegroup.com\/wp-content\/uploads\/2025\/09\/Communication-vegetale-emergente-dans-les-societes-contemporaines.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"608\" \/>\n\t<meta property=\"og:image:height\" content=\"910\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.istegroup.com\/produit\/communication-vegetale-emergente-dans-les-societes-contemporaines\/\",\"url\":\"https:\/\/www.istegroup.com\/produit\/communication-vegetale-emergente-dans-les-societes-contemporaines\/\",\"name\":\"Communication v\u00e9g\u00e9tale \u00e9mergente dans les soci\u00e9t\u00e9s contemporaines - 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